Behind the Scenes
Behind the Pop-Up: How We Set Up a Boutique in 48 Hours
April 14, 2026 · 4 min read
Every imizzu pop-up is built from scratch with love, ribbon, and too much pink tape.
Tables go up, plush finds a home, and the house-frame daisy goes on the front so people know they have found us. Forty-eight hours is not a slogan — it is how a pop-up has to move when the market opens on Friday.
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